Reesby Academy · Sales & Business Development
Business Development Networking
Build professional relationships that create future opportunities.
About this course
Business development is built on relationships, and most good opportunities come from people who trust you. Networking works best when it is generous, planned and followed up thoughtfully. This course covers building relationships before revenue, planning your networking, working a room or virtual event, following up and turning contacts into referrals, with Australian examples and one action after each lesson.
What you will be able to do
- You'll be able to plan networking that targets the right people and events
- You'll be able to start and sustain a conversation that feels natural
- You'll be able to follow up in a way that builds trust over time
- You'll be able to track relationships and offer value without expecting an immediate return
Course outline
- Relationships Before Revenue7 min · Lesson notes, example, action task · 2-question quizBusiness development focuses on building relationships that create future opportunities. People buy from, and refer work to, those they know and trust, so relationships come before revenue.
- Planning Your Networking7 min · Lesson notes, example, action task · 2-question quizPlanning your networking means choosing a few events, groups or communities where your ideal clients or referral partners are active, and setting a clear goal for each.
- Working a Room or a Virtual Event8 min · Lesson notes, example, action task · 2-question quizWorking a room or a virtual event is about meaningful conversations, not the number of contacts you make. Good questions, active listening and a considered exit help you build relationships in both formats.
- Following Up Thoughtfully7 min · Lesson notes, example, action task · 2-question quizFollowing up is where most relationships are won or lost. A timely, specific message that refers to the conversation shows you were listening and keeps the connection alive.
- Turning Contacts Into Referrals7 min · Lesson notes, example, action task · 2-question quizA referral is one of the strongest forms of business development, because it comes with trust already in place. Build referrals by being someone others want to recommend, and by making it easy for people to refer you.
- Careers & next steps9 min · Lesson notes, example, action task · 2-question quizBusiness development and networking skills are valued across sales, partnerships, account management and entrepreneurship. This lesson maps the roles this course can lead to and how to check what they are worth.
- Final quiz and certificate10 questions, pass mark 8 of 10. Pass to get your Reesby Academy certificate with a verification link.